I was talking with a friend of mine, Hunter Drew, of The Family Alpha.  Hunter has been writing for two years now.  He reported back that his site just hit 1,000,000 views.  That’s impressive as heck.

But, let’s dig a bit deeper.

Hunter has been writing a very consistent message to married men and those who are also fathers.  It’s a simple message of leadership of his family.  He also speaks of maintaining a strong relationship with his wife.

This is one of the reasons he and I have become friends.  We are very aligned on these subjects.

Ask yourself this… how does this man garner One Million Page Views on such a site?

We are talking a very old school message coming from a young man in his 30’s, a father of two small children.

Why does his message resonate?  Because men are hungry for a fulfilling life.  They are tired of dead bedrooms.  They are sick of being treated like the idiot father on TV sitcoms.  They are tired of being disrespected by their wives and kids.

They seek a better way to live.  They seek congruence with the natural order of the world where a man does not fear to make decisions.  They strive to lead their families well.  They want the crazy hot sex after 2 kids and 10 years of marriage.  They miss it dearly.

So the message is simple.  Identify your past mistakes and deficiencies.  Fix them first.  Find your masculine self.  Lead yourself well so you can then lead the family around you.

A rising tide lifts all boats.  That man starts to live as an authentic man, husband and father.  All those around him benefit.

So Hunter (and now with partner Craig James) continue to preach the same message of what has worked for them and men are lining up to read it.  Those million views tell me all I need to know.

Men are hungry for a better life. 

Luckily, we’ve got men out there that will answer the call and throw ropes to men in holes.  Kudos, amigo.

P.S.  If you’re looking to associate with other men of character, Hunter and Craig run the Fraternity of Excellence.  Check it out.  I enjoy it greatly.